Arun Sella

Experience

Where Arun has studied and worked, and the skills he brings to every project.

Education & work

  • Present

    Founder & Operator

    Independent online businesses

    Founded and runs eight online businesses across personal finance, bookkeeping, consumer safety, small-business services, and entertainment. Handles product design, development, pricing, marketing, legal setup, and finances for each.

  • Dec 2026

    Bachelor's degree in Accounting

    University of Wisconsin–Whitewater

    Coursework in financial accounting, auditing, financial reporting, accounting information systems, ERP, business analytics, and SQL.

  • Management

    Milwaukee Regional Director

    Youth Enrichment League

    Responsible for youth enrichment programs across the Milwaukee region, working with staff, schools, and families.

  • Audit & assurance

    Assurance Intern

    Wegner CPAs

    Built a sharp eye for accuracy and detail by working with financial documentation and audit-related assurance work at a professional CPA firm.

  • Coordination

    Program Coordinator

    Madison College

    Student success, communications, and program coordination, working with advisors, families, and community partners.

Milestones

  • 2026

    Eight businesses launched

    Leftover Planner, FootingBooks, Paid Up, Second Look, Fair Quote, Present Tense, Hometown Web Co., and Selluxe Club, which together draw thousands of visitors every day.

  • Dec 2026

    Accounting degree

    Graduating with a bachelor's degree in Accounting from the University of Wisconsin–Whitewater.

  • Accounting

    Assurance internship

    Completed an assurance internship at Wegner CPAs, building a strong eye for accuracy in financial reporting.

  • Leadership

    Community leadership

    Milwaukee Regional Director for the Youth Enrichment League and Program Coordinator at Madison College.

Skills

AccountingBookkeepingFinancial analysisBusiness developmentStrategic planningProgram managementTeam managementWeb developmentSQLERP systemsBusiness analytics

Interests

Financial marketsStocks & ETFsOptionsTechnical analysisRisk managementEmerging technologySoftware developmentFinancial literacy